Board Meetings (Rule # 18)

May 31, 2010

Most CEOs with outside investors face the ongoing challenge of board meetings – How to organize them, what content to provide to board members, who should attend, what type of agenda to have, and perhaps most complicated,  how to “manage” the board itself.

My friend, George Von Gehr has written about board meetings in his book, “The Effective Entrepreneur: Fifty-nine rules to Create Value Throughout the Life Cycle of Your Company” (Amazon Link) and, with permission, reprint here Rule 18 – Structure Board Meetings.  Here’s George’s background in a previous post.

“Unless the board meeting schedule is mandated by investors, schedule board meetings with a frequency that reflects the pace of company activity.  Since many board members make their major contributions through discussions outside of board meetings, a better approach may be less frequent meetings — meetings held quarterly or semiannually — supplemented by status updates every four to six weeks via conference calls.  The board must be nimble so that conference calls and meetings can be scheduled easily as needed.

To preserve optimal focus and maximize contributions of the board members, the meetings themselves should rarely exceed two to four hours.  Materials should be sent out ahead by e-mail, especially indicating what decisions are to be made at the meeting and what the overall agenda will be.  This approach allows board members to prepare and to ask for additional information in advance; hopefully this will result in more effective decision-making at the meeting.  Board members expect regular updates showing progress and major decision points in the macro issues under consideration.

Presentations at board meetings should be made by a variety of company managers in order for the board to become familiar with a broad cross-section of management.  A major problem is that managers’ presentations often vastly exceed their allotted time; one way to conserve the schedule is to limit the number of PowerPoint slides presented.

Some board members occassionally argue vehemently, over-focus on unimportant issues, miss meetings, or disturb the board’s concentration by taking phone calls.  Action needs to be taken to correct counterproductive conduct.  The chairman or another board member must take the lead to preserve the CEO’s neutral stance.  The issues under contention must either be resolved, the board member persuaded to behave differently or be removed altogether.

Most companies keep brief minutes of these meetings.  What is important though, is to document, in the minutes, the basis for major decisions such as stock option pricing, senior management compensation, and financing.”

I posted a related entry on “Optimizing Board Meetings” in December, 2008.  Additionally, there are a number of interesting discussions and article on this and related topics on ExpertCEO at the links below:

Improving Board meetings

Maslow for CEOs

Firing a board member

In The Spotlight” (ExpertCEO) articles

There are other discussions about this and related topics you can find on ExpertCEO by searching for “Board Meeting” on the site.


Announcing the new – ExpertCEO 2.0

April 24, 2010

We are excited to announce the launch of our next-generation site, with a new look, greater flexibility and other enhancements.  Many of the new features evolved from our member’s suggestions; our goal is to build a community that makes their world a little less isolated and their day-to-day challenges easier to confront.

Here are some of the highlights you’ll notice on this site:

ExpertCEO Content Now Visible to All Site Visitors

We’re now ready to scale our membership in order to meet the needs of more executives with a complex range of questions, Greater visibility will also enable us to respond to the needs of sponsors who desire broader exposure for their messages,

Participation in discussions, posting of questions, and viewing of member profiles will remain the privilege of members, and our membership criteria remains unchanged.  They’ll continue to have the option to ‘post’ by name or anonymously.

Knowledge Base Now Available Free of Charge

Knowledge Base content is open for viewing by all site visitors.  The inaugural KnowledgeBase topic focused on CEO Compensation; other relevant topics, such as Board Effectiveness, are coming soon.  You’ll be hearing more from us on the content we want our users to contribute to the site.

Easier Navigation

  • Enhanced Search Capability:  We’ve implemented a new algorithm that not only makes it easier to find the particular article , but they will be presented with related items that may be of interest.
  • Discussions Organized by Topic:  When Discussions are viewed, notice that Discussions are now grouped by Category (think “Topic”), as well as by recent activity.  To initiate a conversation, go to the relevant Category and click the ‘New Discussion’ button.
  • Notification Option by Topic: Per members request, they can now ‘subscribe’ to discussions by Category, even if they aren’t a direct participant, you’ll receive notifications of new activity on that topic.  For more information about this area, take a look at the FAQ located on the “Help” tab of the Discussion area.
  • Discussion Preview:  Members can now preview a discussion or comment before posting it, something members have repeatedly requested.
  • In the Spotlight by Topic:  Same weekly content, but now organized by topic, rather by the type of media in which it originally appeared.  Searchable by topic, as well as keywords.
  • Groups & Ask the Expert:  We have streamlined other areas of the site as well. Rather than separating discussions into smaller Groups, the Discussion area will be the single source for all Discussions – making it easier for you and other members to comment upon.  Additionally, “Ask the Expert” has been incorporated into the Discussions area where the experts will directly participate in discussions rather than having members go to a separate area of the site.

Background

ExpertCEO has built a vibrant community with high quality and thoughtful discussions.  In order to scale our site and to increase the participation from other members of the community, we felt we needed to open up many aspects of ExpertCEO to the outside world.  We believe our new structure has done this in a way that both protects the privacy of our members who post questions and retains the credibility of the comments and answers.

And we needed to be more “nimble” in our ability to enhance and modify the site and its features in response to member feedback.  In essence, we needed to be like a startup .  We decided to move to an Open Source product called “Joomla” .  This technology has enabled us to set up the site with minimal programming effort, and to dynamically configure it in response to user feedback.  The breadth of add-ons (extensions), has also enabled us to provide comprehensive features without resorting to expensive and inflexible programming resources.

As with any change, there will almost certainly be a few bumps along the road.  We appreciate your patience and welcome your feedback (info@expertceo.com).  One dividend of the new open-source site architecture is the ease with which we can implement changes going forward, so don’t hesitate to let us know what you like, and how you’d like to see us improve.

We hope you find these changes make ExpertCEO site more useful, and that you share it freely and frequently with other executives you believe will benefit.

Regards,

Ken Ross

Founder and CEO


CEOs Optimistic for 2010

November 6, 2009

73% of CEOs Project Moderate or Strong Growth in 2010

Note – Every quarter, ExpertCEO asks its members to report on their previous quarter’s performance and share expectations for the future.  The results are presented in aggregate (ALL) and by industry segment for Technology/Media/Internet.  Although slightly more optimistic, the Technology segment’s performance and outlook tended to closely match that of the entire survey population.

The future looks bright for a vast majority of CEOs based upon the results of ExpertCEO’s third quarter economic outlook survey.  73% of all respondents expect their business to grow in 2010 and that number jumps to over 80% for the Technology segment.  For the most recent quarter completed (ended 9/30/09), only 19% of CEOs said actual results exceeded forecast.  It should be noted that this sense of optimism for 2010 is also reflected in another survey recently conducted by ExpertCEO – the CEO Compensation Survey, where 80% of CEOs expect to receive a bonus in 2010, vs. only 45% who expect to receive a bonus in 2009.

2010 Outlook

Results reflect a sense of optimism among most respondents, with 73% of CEOs projecting growth in their business in 2010.  Only 19% expect business to remain flat, while 8% anticipate a contraction in their business in the coming year.

Third Quarter Performance

54% of respondents either met or exceeded their forecasted goals in Q309 and a similar percentage saw growth in their business as compared to the previous year’s quarter, while 45% did not meet their forecast.  The Technology segment fared better with almost 70% seeing growth in business from Q308 to Q309.

Fourth Quarter Forecast

The glass is almost 2/3 full for CEOs, with over 60% of respondents anticipating growth in their business, this number jumps to 80% for the Technology segment.  That being said, one third of respondents still expect their business to contract in the fourth quarter.  Less than 5% say business will remain flat.

As for the overall economy, CEOs are split nearly 50/50 as to whether there will be an improvement in the fourth quarter or not.  Yet, no one felt highly confident that the economy would get back on track this quarter.


CEOs Are Bullish on 2010

October 8, 2009

80% of Respondents Expect Bonuses Next Year vs. Only 45% for 2009

Is optimism returning among corporate leaders?  Better times are coming, according to a recent poll of chief executives.   Expectations for 2010 compensation reflect an upbeat outlook on business performance and resultant pay packages.

Executive salary and bonus plans remain a hot topic if the response to ExpertCEO’s Fall CEO Salary Survey is any indication, with more than 150 members participating.  Poll highlights include the following observations:

  • CEOs are upbeat about overall 2010 pay prospects (and, implicitly, operating results), anticipating a bounce of nearly 7% in 2010 total compensation vs. 2009 levels, to an average of $340,000.
  • About 80% of members expect to receive a 2010 bonus; the average expected amount is $105,000, up from $92,000 in 2009 and $100,000 in 2008.
  • Pressure on bonuses reduced average anticipated 2009 take-home pay from 2008 levels for the CEOs surveyed; 55% of respondents expect to receive NO bonus.
  • Though average 2009 salaries are roughly flat with 2008 (about $228,000), total compensation is estimated to drop to $319,000 from $332,000 in 2008.
  • Technology and Media/Internet CEOs, 67% of the survey population, expect total compensation of $306,000 in 2009 with a projected 8% increase to $331,000 in 2010.
  • CEOs who head companies with revenues under $1MM have compensation packages heavily weighted towards equity, rather than cash, as anticipated.  70% of these individuals expect no bonus in 2009; their average equity ownership is 40%, compared with the median ownership of 8% for the entire survey population.
  • Trends from the Feb ’09 ExpertCEO survey held steady.  The larger a company’s revenue base, the larger the CEO’s salary and bonus–and the more likely he or she will receive a bonus.  CEOs who manage companies with more than $50 million in revenue reported average salaries of $313,000, compared with $162,000 cited by CEOs heading firms with less than $1MM in sales.

Rule # 30 – Negotiation Posture is Determined by the Next Best Alternative

October 1, 2009

Liquidity events represent the final outcome in the entrepreneurial journey, and they are few and far between.  In today’s financial climate, IPOs are highly unusual, and the most likely path to liquidity is via an acquisition.  The acquisition process is complex and highly stressful, even if you’re one of the fortunate few companies where multiple organizations are competing to acquire you.  The process of negotiating this type of a transaction, with all of its intricacies, is time consuming and complex, especially on the CEO.  Some CEOs are natural negotiators, and some aren’t.  In any case, the “art” or “skill” of negotiation is important whether you’re negotiating the acquisition of your company, a big product sale or your own salary.

For some sound, timeless advice, I again return to George Von Gehr’s new book, “The Effective Entrepreneur: Fifty-nine rules to Create Value Throughout the Life Cycle of Your Company” (Amazon Link) and, with permission, reprint here Rule 30.  Here’s George’s background in a previous post.

George has a series of five rules on the topic of negotiation, so I thought I’d offer them on this blog over the next few weeks.

“Whether hiring personnel or selling the company, your negotiating strength and position are determined by the nature of your next best alternative.  In a sense, this establishes your minimum or maximum values for that negotiation.  What is important from a company management point of view, is to establish  a satisfactory backup alternative and then to understand its worth in the context of the negotiation.

Contrary to conventional wisdom, negotiation is not necessarily a zero sum process.  Knowing what things are most important to each party is a critical part of the artistry.  Negotiators often seem to want everything — even things of little value to them — just to demonstrate their macho strength.  Therefore making “trades” is an essential part of the process, permitting both sides to receive suitable value and to feel positive about the outcome.

For a negotiation to be effective, conferring in advance with your board and /or with internal management is necessary in ordre to gain their support for the outcome.  A carefully constructed negotiating strategy also allows a measure of victory for the other party so there will be support for the deal on the other side as well”.

Knowing when to hold ‘em and when to fold ‘em can make the difference between a good outcome and a bad exchange.  And having another alternative, so you that you’re not forced to accept a deal, is critical to your negotiation strategy.  Your alternative may be to “do nothing” and run the company profitably or it may be to raise more capital to make the company a success on its own.  So take time BEFORE you sit down to negotiate to listen, learn and confirm—objectives of your own team, as well as the primary goals of your counterpart.  Understand your alternatives.  Getting to yes requires a keen understanding of what yes entails, and the patience and creativity to assemble a package that resembles closely enough that which will satisfy the many players whose assent is essential.


The Craziness Correlation

September 15, 2009
Kelly Herrell

Kelly Herrell

Another post by Kelly Herrell, one of our guest bloggers.  Kelly is the CEO of Vyatta, “a venture-funded company disrupting the networking industry” and is also a long-time member of ExpertCEO.  You can read his blog at http://kellyherrell.wordpress.com/

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“The best way to get a good idea is to have a lot of ideas.”
-        Linus Pauling, Nobel laureate

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In this blog I’ve previously written about the CEO’s hands-on role as it relates to disruption and innovation.  We discussed owning it personally – the CEO as “Category Evangelizing Officer,” and being innovative and disruptive ourselves instead of relying on the organization to produce it.

But it’s not “Miller time” until the innovation is successfully executed in the marketplace.  And here’s the rub:  The higher the degree of innovation or disruption, the less likely it is to know what the right market execution model will be.  Call it the Craziness Correlation:  Crazy ideas often have similarly crazy execution models.

Why is this?  It’s because industries are structured around the status quo.  Supply chains, partners and sales channels are established around the incumbent offering.  But a disruption is by nature different… so it follows that the greater the disruption, the less likely it will get absorbed into the existing industry structure.  Look at Apple’s iTunes:  The disruption was digitized music, and its market execution model is radically different from the days of tapes and CDs.  It’s also up-ended the supply chain of music by changing the way artists get their product packaged, priced and distributed.  That’s the Craziness Correlation at work.

So if your innovation needs a unique market execution model, and it might be a Crazy one, then you’re going to have to find it.  How?  It’s a creative discovery process.  I was pondering this fact while reading an excellent book on creativity, where the author makes the following point:

  1. When it comes to creativity-based success, no one bats 1,000.
  2. The most successful people are the ones who try the highest number of things.  It’s in that volume of ideas and attempts where success is found.

In other words, the creatively successful necessarily fail – a LOT.

So if you’re a CEO wielding a huge potential disruption, your biggest challenge is how to find your execution model.  And given points 1 and 2 above, it means there will likely be a lot of failures in trying to find it.  But there’s no choice; you HAVE to find it.  And here’s the issue:

a)     Failures mean multiple attempts,

b)     Each attempt costs time and money, and

c)     Organizations reward success, not failure.

How do we encourage rapid explorations knowing they will likely fail?  A few principles come immediately to mind:

  1. Budget for failures.  Otherwise the downstream impacts will produce a cycle of negativity.
  2. Make sure people are aware that failure to execute ideas is the greatest failure, and that it will be punished.
  3. Make sure everyone learns from past failures.
  4. Create a bounty for the one(s) who successfully find the answer.

I’d love to hear other thoughts on how to effectively manage through such a challenge.  The dialogue is going on in here…

Here’s a link to the discussion thread on ExpertCEO (if you’re a member), and here’s more information on ExpertCEO.


The Innovative CEO

August 8, 2009
Kelly Herrell

Kelly Herrell

Another post by Kelly Herrell, one of our guest bloggers.  Kelly is the CEO of Vyatta, “a venture-funded company disrupting the networking industry” and is also a long-time member of ExpertCEO.  You can read his blog at http://kellyherrell.wordpress.com/

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By the time the facts are available, the trend is already underway

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A CEO I know recently fired his VP Marketing because “he wasn’t innovative enough.”  Perhaps a fair point, but it begs the question:  Do we hold ourselves to the same standards?  CEOs often talk of “fostering” innovation, but we should also be on the hook to be directly innovative ourselves.  To do that, we need to be able to see opportunities that others don’t.

Otherwise we’re just cows watching satellites.

Innovation happens when observations are filtered and synthesized.  Innovators are always first, in the sense that they do something creative and valuable before someone else does.  Their minds were working on it well ahead of everyone else… which means they began seeing trends and opportunities earlier than others.

How does an innovative CEO get ahead of the curve like this?  How can we learn to see around corners?  It’s a qualitative skill.  You don’t find an innovative opportunity by reading about it directly.  If the analysts and pundits are covering the evolution of an opportunity, you’re behind.  It’s already happened.  Satellites 1, Cows 0.

There’s no handbook for how to be innovative, but it seems to me there are a few key elements:

1.     Develop some strong mental models of how change occurs.  Sometimes history repeats itself, other times new dynamics are at work.  If you don’t have good mental frameworks for what drives change, start mooing.  Below I list a couple of books that I think are relevant; I’d love to hear what others have found to be useful.

2.     Challenge convention.  It’s hard to shake things up if you limit yourself to the same rules and assumptions that everyone inside and outside your company is using.  So unshackle yourself from the deepest and most sacred assumptions, and let the creativity flow.

3.    Look past your own desk.  There is a strong possibility that trends in other industries will affect yours.  Understand what’s happening before the competition does, and act on it earlier.

Often innovation is sparked from a blend of things that make it possible.  Take Apple:  They were previously “the Mac company.”  Then they harnessed the trends of digitized music and the explosion in bandwidth, and took a new power position in the music industry.  Or look at Amazon:  Previously the online book seller, they realized that they had developed mad data center skills.  Then they noticed that enterprise IT architectures were going to morph toward an evolution of the hosting / SaaS concept, so they blended the two and are now a force in the huge new trend of cloud computing.

Most innovations aren’t so earth-shaking.  But innovation is how we break through incrementalism and create step-function increases in the value of our companies.  Grok the structure of revolution, challenge convention, and unroll the ball of string farther than others do.  Then create a strategy around that.  You may sound crazy, but you won’t be suicidal.

To get started, do some mental calisthenics.  Get your brain in shape for innovation’s year-round swimsuit season with a steroid injection:  The Innovator’s Dilemma by Harvard’s Clayton Christensen.  It’s a brilliant integration of discrete theories on technology innovation into one highly actionable model.  Internalize it and you will start seeing around corners.

Second, to help break the habit of linear thinking, realize that innovation often occurs when different disciplines interact.  The Medici Effect does a quick and good job of describing this effect.  And if you really feel like spelunking on this concept, pick up Complexity:  The Emerging Science at the Edge of Order and Chaos by Mitchell Waldrop.  For two decades Citi has funded a research effort that puts prize-winning economists, physicists, biologists, and computer scientists all under one roof.  What they are discovering – and how they’re discovering it — will blow your funky innovative mind.

In the end, we’re CEOs not researchers. But we need to take our brains for long daily walks.  Henry Ford once said, “Thinking is the hardest work there is.  That’s why so few people actually do it.”

What are your thoughts on divining innovation from the CEO?  Let’s talk about it in here…

(the discussion on ExpertCEO)


CEOs REMAIN PESSIMISTIC ABOUT Q3 ECONOMY

August 4, 2009

Yet Majority Expect Their Own Results to Improve

SAN FRANCISCO, Calif. – Aug. 4, 2009 – Despite hopeful signs that the worst of the recession is behind us, most CEOs, remain skeptical that the economy will improve in the current quarter, according to a recent poll of small to mid-size companies.  In a just-completed survey conducted by ExpertCEO, 62% of responding executives say the economy will not improve in this year’s calendar Q3.  Among CEOs of companies with annual revenues above $50M, the pessimism is more pronounced, with 91% expressing skepticism about economic recovery in the current quarter.

Just under half of the participants met or exceeded their forecast results for the quarter ended June 30, 2009.  A similar percentage of respondents recorded June quarter revenue growth, as compared with the same period in 2008.

Despite their downbeat predictions for the overall business climate, 55% of surveyed CEOs are optimistic regarding demand for the solutions their companies offer, anticipating greater revenue in this year’s September quarter than the same period last year.

ExpertCEO (www.expertceo.com) is a private on-line community where senior executives can confidentially exchange ideas with peers, locate trusted resources, ask questions of experts across a range of disciplines, and quickly solve real-world business problems. The site combines social networking technology with concepts proven by CEO membership organizations like Vistage and YPO. The sample size of this survey was 96 CEOs, with the majority of respondents heading technology and Internet companies.  Most are privately held firms.


Rule #15 – Make Staff Meetings Productive

July 25, 2009

One of the functions that has always frustrated me has been management staff meetings.  Who should attend?  How frequently should they be held?  What’s the agenda?  How to control “bickering”?  How to make them more productive?

I have always felt that the primary objective of these meetings is to facilitate communication amongst the various members of the executive staff.  My style has always involved open communication, so I usually am knowledgeable about the status and issues of the people that work for me.  However, I am continuously amazed at how little informed the staff members are of each other’s status and issues.

For some sound, timeless advice, I again return to George Von Gehr’s new book, “The Effective Entrepreneur: Fifty-nine rules to Create Value Throughout the Life Cycle of Your Company” (Amazon Link) and, with permission, reprint here Rule 15.  Here’s George’s background in a previous post.

“Staff meetings often suffer from lack of productivity because they:

  • Are too frequent
  • Last too long
  • Are contentious instead of problem solving
  • Lack consistent structure

Since immediate problems are addressed as they occur, staff meetings should be less frequent than most managers expect.  Once can experiment with the frequency, but weekly may be too often.  Less frequent scheduling encourages attendance.

Fixed agendas help provide structure and may minimize argument.  Most arguments result from company politics and/or narrow functional, business unit or divisional views.  To maximize productivity and efficiency, it is the CEO’s responsibility to remove politics from these meeting and to foster cross-functional or cross-divisional cooperation.

Most emerging companies typically have more opportunities than people to support them, so setting priorities for the use of resources – human and other – is a frequent task at these meetings.  In addition, it is imperative to establish who “owns” or is responsible for each major initiative resulting from the priority setting.  Ownership facilitates tracking and results in the owner feeling responsibility.

These meetings should also be time-constrained so that attendees can plan their days.  Such planning also encourages a crisp trip through the agenda.  If special topics need longer treatment, then notice should be given.

An important periodic topic for this meeting is progress on both the annual operating budget and the longer-range strategic plan.  It is critical to recognize inflection points for each of these plans.  If it appears the operating plan cannot be met, then the causes for the shortfalls are essential discussion points and may require a longer, supplemental meeting.  The strategic plan may not be a normal agenda topic at all meetings, but when market disruption of a technological or competitive nature occurs, this event should be explored.

Beware of unrealistic operating targets accompanied by overbearing pressure to reach them, especially when these targets and pressures have major effects on compensation.  These sorts of plans were the seeds for an entire garden of fraudulent account and high bonus payments at Fannie May, Enron, Sunbeam, Tyco International and many other companies.” [KR Note – add Lehman Bros. and AIG]

My experience indicates that weekly staff meetings are the right frequency, and they should be conducted with a strict time limit of about 2 hours or less.  Work and meeting time can easily expand to fill whatever time is allotted.  The other thing I have found effective is to have each participant submit an email to the group with his or her weekly status, issues, etc.  That way, most minor, operational items can get taken care of via email without wasting time at the meeting, and the participants have some time to consider questions and discussion topics prior to the start of the meeting.  Lastly, I have found that it is effective to have a major topic to be covered at each meeting and this should be laid out in advance – product status, annual budget, a new system implementation or whatever.


CEO: Category Evangelizing Officer

July 6, 2009


“Be not simply good; be good for something.”  Thoreau

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Kelly Herrell

Kelly Herrell

I want to welcome Kelly Herrell, our first guest blogger.  Kelly is the CEO of Vyatta, “a venture-funded company disrupting the networking industry” and is also a long-time member of ExpertCEO.  You can read his blog at http://kellyherrell.wordpress.com/

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When’s the last time you were in a product review meeting and fought a yawn?  Incrementalism is like walking – a moderately good exercise that never actually gets your heart rate up like, say, kicking sand in a bully’s face.

News Flash:  Our job as CEOs is to create and grow value.  And value creation can go stratospheric if you successfully create and then own a new, relevant category.  Milk it if ya got it, but what if you don’t?

Disrupt.  Change the rules.  Lay a course to claim an unaddressed space…  or make a conscious decision to give an extant industry an atomic wedgie in a way that makes you, the wedger, very new and relevant.  Defined right and evangelized effectively, the industry will grant you entrance to capitalism’s Valhalla:  “Market Leader.”  First rung on the Ladder of Perception.  Cool as the other side of the pillow.

But if the change you’re introducing is that disruptive, how does the CEO’s role change during that time?  I subscribe to the “You break it, you own it” theory.  That is, the greater the disruption you decide to deliver, the more it must be publicly championed from the top.  There are scads of reasons for this, but in general it’s because disruptions create cognitive dissonance.  And the bigger the disruption, the more dissonance to be overcome – from outside as well as from inside.

That’s why the CEO needs to become the Category Evangelizing Officer.  Don’t delegate it; you’re the one with control of the company’s resources.  Your stakeholders need to hear from you directly – your investors, the market, your team.  Repeatedly.

Evangelizing’s not a short-term gig, either.  You don’t pencil it into your calendar for Thursdays at 10:30am.  It’s a very public full-court press, a “venue-seek-and-destroy” mission.  Know the beliefs you’re trying to change, by audience type.  Work through the thermoclines of opinion influencers.  Crack the bone of denial so Marketing can get at the marrow of dissonance and feed on it.

Evangelizing takes time.  It’s a judo flip on super-slow-mo.   But in the end the old concept is on its back, embarrassed at the position it’s found itself in.  And for a big disruption, it’s your job to own it all the way to the end.  As Chi Chi said, “Ninety-five percent of the shots that don’t actually get to the hole won’t go in.”

And whatever you do, talk to your peers; this is why a venue like ExpertCEO is so valuable.  Many have already trod the path you’re considering. The dialogue inside is beginningIf you’re a current member of ExpertCEO, click here.  If not, go to www.expertceo.com to join.